Facebook Gives Users Option To Turn Off Beacon
Posted on 05. Dec, 2007 by Chi-chi Ekweozor in Social Media Strategies
Wow…!
You heard it hear first… For once, being on the UK side of the transatlantic time difference is an advantage.
Read more on Mark Zuckerberg‘s latest post on the Facebook blog.
I guess, my only question is, what happens if I don’t want my information gathered at participating sites after I’ve turned off Beacon.
And the answer is right here:
“This has been the philosophy behind our recent changes. Last week we changed Beacon to be an opt-in system, and today we’re releasing a privacy control to turn off Beacon completely. You can find it here. If you select that you don’t want to share some Beacon actions or if you turn off Beacon, then Facebook won’t store those actions even when partners send them to Facebook.” Mark Zuckerberg, CEO, Facebook
I’m sure the security advisors that spotted the initial privacy concerns will be running further tests to see if users are indeed allowed to opt out.
This all boils down to how much we ‘trust’ Facebook to ignore Beacon actions sent by users that have opted out of the service completely.
Time will tell…
This is a welcome move by Mark Zuckerberg and the rest of the Facebook team, however.
It’s reassuring to see you are listening.
So, over to you.
What do you think? Does this go far enough to alleviate privacy concerns about Facebook Beacon?
Did you have any concerns to begin with?
Share your thoughts in the comments.
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- Mapping Creativity with Manchester’s Beacon
- Hey Facebook! I’d Gladly Pay Not To See Any Social Ads
- Facebook: Take a leaf out of Bebo’s book. It’s not all about Social Ads.
- A Fresh Beginning… and Facebook is worth $15bn and you know it.
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