InVideo Ads: A First Step Towards Monetising Online Video
Google’s launch of YouTube InVideo Ads in August is being heralded as the legitimisation of online video advertising.
At the very least, it is a first step towards monetising the vast online video distribution platform that is YouTube.
Any thoughts on YouTube’s In Video ads? There was much debate when they launched two months ago but the initial furore has died down.
What do you think?
Will they fly with YouTube’s notoriously fickle audience?
Future posts will explore this and new developments in online video advertising in detail.
Leave your thoughts in the comments.
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