Real Fresh TV Featured In eMarketer Web Television In Europe Report

eMarketer’s LogoResearch firm eMarketer have included a feature on Real Fresh TV in their ‘Web Television in Europe: An Expanding Scene’ report.

The highly readable report, available as a paid subscription from eMarketer, provides an excellent overview on the web television landscape in the UK and Europe.

Amongst other things, it covers information about terrestrial broadcasters BBC, ITV and Channel 4‘s web television initiatives and the forthcoming SeeSaw joint venture between the BBC, Channel 4 and ITV (formerly known as Project Kangaroo).

Stats and charts on web television trends in the UK and Europe abound and in an additional report covering the key players and market makers in web television in the UK, other providers including Sky, Zattoo, Veoh and blinkx are profiled.

According to the latter report, forthcoming improvements to the BBC’s iPlayer will include a recommendation engine which will use a viewer’s past choices to suggest new content.

I’ve asked eMarketer for a link to a paid download for both reports and will update this post once they are available.

Image credit: iMediaConnection

Related posts:

  1. Real Fresh TV featured in the UK’s Top 100 Marketing Weblogs
  2. TV, video & movie content consumption online almost doubles in the UK
  3. Real Fresh TV Founder Short Listed for a 4Talent Multi-Platform Award

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    [...]According to the latter report, forthcoming improvements to the BBC’s iPlayer will include a recommendation engine which will use a viewer’s past choices to suggest new content.[...]