Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

Chi-chi Ekweozor meets Ruth Badger the most famous star of popular BBC show The Apprentice

I’ve been on the excellent LEAD programme at the University of Salford’s Salford Business School since September last year.

LEAD is a leadership development programme developed and piloted by Lancaster University Management School (LUMS) in conjunction with the North West Regional Development Agency (NWDA).

Since its inception in 2004, over 150 businesses have benefited from the programme which combines personal development of the owner-manager with support and development of the business itself.

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Highly regarded weekly business newspaper for Greater Manchester

I’m really excited to share that Samrana Hussain, business reporter at Crain’s Manchester Business, the highly regarded weekly business newspaper for Greater Manchester will be attending the Social Media Surgery later this month.

Manchester Social Media Surgery events offer real life advice and case studies from an experienced panel of digital and social media marketers who discuss social media projects and issues presented by the audience.

As shared earlier in the week, Hussain reported on the free Social Media Surgery events on Crain’s Manchester Business and I’m delighted that the experienced journalist is joining us at the event on Tuesday April 13.  Hussain recently joined Manchester Crain’s Business from ITV Granada.

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Here come my notes from Tuesday’s Social Media Cafe Manchester event at the BBC’s offices on Oxford Road.

I’ve been a big fan of Social Media Cafe Manchester since being invited to be on the ‘panel of bloggers’ at the very first event in November 2008.  Whenever I can I try to blog about each ‘#smc_mcr’ I attend, after the event.

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I’m going to be speaking at the Social TV Forum at RIBA, London on Monday 28th September.

Billed as a discussion on the “Future of TV and Social Media”, the Social TV Forum’s agenda is to look at the challenges facing the emerging social TV marketplace.

The speakers at the Forum include Matt Locke, Commissioning Editor, Education, Channel 4; Anthony Rose, Controller, Vision & Online Media Group, BBC; Kate Bradshaw, Head of Online Commissioning, ITV; Kelly Sweeney, Head of Original Productions, Bebo UK and Damien Byrne, Head of Entertainment, T-Mobile.

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Following on from last week’s post on the University of Salford’s newly approved MA in Social Media which got a response from the BBC’s Business editor, Tim Weber on Twitter, here’s further discussion by way of an example.

Meet Lauren Luke, a single mother who’s recently joined the Guardian as a video blogger on the strength of the popularity of her videos on YouTube.

Thanks to John Welsh for the hat tip on Twitter.

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Or so it would seem.

It’s the season for predictions.  From the BBC’s list of hotly tipped bands for 2009 to Wired’s list of tech predictions including a look at the wry miscalculations of yesteryear, this time of year it seems you can’t move for lists of predictions.

I’ll throw one into the mix for good measure.  I think that 2009 will be the year social media makes its way into the enterprise in the UK. 

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In between covering social media usage amongst FTSE 100 companies, I try and post blog articles sharing interesting industry events I attend.

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That was one of the findings of a fascinating report on Social Network Marketing in the UK sent to me by the author, Tom Chapman of www.socialnetworkmarketinguk.com.

According to the report, UK MySpace users are even less likely to purchase a product or service from a brand’s profile page: 79% of UK MySpace respondents state they would not purchase a product or service from a brand via their profile page.

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This is part of my write-up on the inspiring Melt 2008 Inspiration Session in Sheffield last Thursday.

Here I cover the presentations by the Melt Awardees.

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Research firm eMarketer have included a feature on Real Fresh TV in their ‘Web Television in Europe: An Expanding Scene’ report.

The highly readable report, available as a paid subscription from eMarketer, provides an excellent overview on the web television landscape in the UK and Europe.

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