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Social Media Usage in the FTSE 100: Company Profile – Cairn Energy

Posted on 28. Nov, 2008 by Chi-chi Ekweozor in Social Media Strategies

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

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Here’s how independent petrol company, Cairn Energy (CNE.L) fared.

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5 Reasons Why Stockport is Set To Shine with Social Media

Posted on 17. Oct, 2008 by Chi-chi Ekweozor in Events, Social Media Strategies

As announced earlier in the week, on Wednesday evening I was thrilled to speak at an event on social networking for business organised by the fledgling Stockport Creative Industries Network.

Over the last year or so, the Creative Industries Development Service (better known as CIDS), one of Greater Manchester’s key creative industry support agencies has been working with Stockport Council to develop a networking forum for creative businesses in the borough.

Wednesday’s event, set rather fittingly amongst Stockport Art Gallery’s Life on Mars exhibition was the first in a second season of networking events designed to bring creative businesses in the area together to discuss and debate key topics and issues affecting the sector.

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Social Media Usage amongst FTSE 100 companies – Companies 16 To 20: BHP Billiton to Cadbury ADR

Posted on 31. Jul, 2008 by Chi-chi Ekweozor in Social Media Strategies

Some pleasant surprises in this next instalment of the study on social media usage by FTSE 100 companies.

BSkyB Group, the media conglomerate, ticks all the boxes providing RSS feeds, comprehensive online video and social sharing facilities for content.

Its recent move to add more social networking functionality by launching a Sky Community feature on its digital media properties moves them several steps ahead of the other companies profiled.

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Social Media Usage in the FTSE 100: Company Profile – BP

Posted on 30. Jul, 2008 by Chi-chi Ekweozor in Social Media Strategies

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how petroleum giant, BP (BP.L) stacked up.

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Social Media Usage Amongst FTSE 100 Companies – Real And Imagined

Posted on 22. Jul, 2008 by Chi-chi Ekweozor in Social Media Strategies

So I’m putting together that long promised post updating my study on social media usage amongst FTSE 100 companies.

This post will see me cover 5 more companies, moving the total covered in our table so far from 15 to 20 companies.  This time I will be reviewing BHP Billiton, BP, B Sky B Group, BT Group and Cadbury.

The reason it takes so long is that it is actually 6 blog posts in one.

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