Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

This post is part of a series of articles exploring how to use social media to solve real life marketing problems facing marketers in the UK.

Each article is a response to a real-life question posed by a delegate at my masterclass at March’s Marketing Tech: Tailor Made conference in London. You can read every article in the series by clicking on the ‘Practical social media advice‘ tag.

The Real-Life Marketing Problem

“We distribute tickets for European Rail Tavel. It is difficult to depict customer experience as our products do not belong to us (the trains) and the experiences are so inconsistent.

We also have very restricted budgets so cannot afford digital media.

How to use Facebook or YouTube to get results?”

The Social Media Solution

It turns out that Virgin Trains provide a model answer! The UK train operating company has recently started producing a video podcast series titled ‘Our Man’s Video City Guides’.

(more…)

This post is part of a series of articles exploring how to use social media to solve real life marketing problems facing marketers in the UK.

Each article is a response to a real-life question posed by a delegate at my masterclass at March’s Marketing Tech: Tailor Made conference in London. You can read every article in the series by clicking on the ‘Practical social media advice‘ tag.

The Real-Life Marketing Problem

“How do I engage consumers on social media if I have a less than engaging brand (say a loan or washing powder)?”

(more…)

We are pretty excited about this.

Real Fresh TV will be speaking at the forthcoming Marketing Tech: Tailor Made Conference in London’s Grange City Hotel on March 31st.

We will be presenting both morning and afternoon Digital and Online Masterclasses and will also be exhibiting in the Technology Showcase Zone.

Marketing are billing the event as:

“An essential personalised training day for Marketing Managers, Brand Managers and Online Marketing Managers looking to ensure they don’t miss out on the latest opportunities new media and technologies represent.”

The conference organisers have kindly offered a 15% discount to Real Fresh TV readers. Quote SPSHELENA when booking to receive the 15% discount.

Also speaking are:

Joanne Webb, Marketing Director, Disney Store Europe

Frances Dovey, Interactive & Emerging Media Manager, Cadbury Schweppes

Andy Mihalop, Director of Strategic Services, DoubleClick Performics

Carey Bunks, Head of Product & Technology Development, Yell.com

Barry Holloway, Marketing Director, uSwitch and UpMyStreet

Justin Moodie, Head of Ecommerce, HMV

and many more…

Follow the link below to book a place at the Marketing Tech: Tailor Made conference, 31st March, Grange City Hotel, London:

Book To Attend the Marketing Tech: Tailor Made conference

If you are interested in attending or are planning to attend, drop us a line or leave a comment below.