How We’re Boosting SEO for a FTSE 100 Company

Boosting SEO Using Social Media - a case study by Real Fresh TV

Last week I had a very interesting request from a London-based Search Engine Optimisation (SEO) company.

The company, a well-respected search engine marketing agency called Greenlight requested that I placed a link to two Alliance & Leicester financial products on the bottom of the entry for Alliance & Leicester in this site’s study of social media usage amongst FTSE 100 companies.

The Greenlight representative was also kind enough to offer to compensate me for my trouble.

(more…)

7 Comments

Presenting A Beginner’s Guide to Social Media at #smc_mcr

A Beginner’s Guide to Social Media

There has already been much discussion on the web about the incredible meeting of minds that was the first Social Media Cafe of the year last night at The Northern.  You can read Manchester Evening News blogger Sarah Hartley’s 5 takeaways at the Mancunian Way blog which includes links to videos.

The first in the unconference format, myself and all the other speakers were bowled over by the enthusiasm of all who attended.

I presented a well attended Beginner’s Guide to Social Media session, slides after the jump:

(more…)

7 Comments