75% of UK Facebook Users Would Not Purchase a Product or Service from a Brand’s Profile page

Posted on 07. Oct, 2008 by Chi-chi Ekweozor in Engagement Marketing, Social Media Strategies

Social Network Marketing in the UK report

That was one of the findings of a fascinating report on Social Network Marketing in the UK sent to me by the author, Tom Chapman of www.socialnetworkmarketinguk.com.

According to the report, UK MySpace users are even less likely to purchase a product or service from a brand’s profile page: 79% of UK MySpace respondents state they would not purchase a product or service from a brand via their profile page.

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Sheffield Melts Creativity – Melt 2008 Inspiration Session – Part 4

Posted on 09. Sep, 2008 by Chi-chi Ekweozor in Events, Inspired, Multi-Platform Content

Melt Green LogoThis is part of my write-up on the inspiring Melt 2008 Inspiration Session in Sheffield last Thursday.

Here I cover the presentations by the Melt Awardees.

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Sheffield Melts Creativity – Melt 2008 Inspiration Session – Part 3

Posted on 08. Sep, 2008 by Chi-chi Ekweozor in Events, Multi-Platform Content

Melt Blowtorch

Here is the rest of my write-up on the splendid Melt 2008 Inspiration Session in Sheffield last Thursday.

I made lots of notes and they are making their way onto the web as a 5 part blog series!

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