Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.

Here’s how international electricity and gas company National grid (NG.L) stacked up

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This article is a preliminary report on the social media and multimedia tools most used by FTSE 100 companies.

This article forms part of Real Fresh TV’s ongoing study on social media usage amongst the UK’s largest corporations and covers the companies This article relates to the companies which I have been reviewing.

Social Media Usage in the FTSE 100: a corporate social media study by www.RealFresh.TV

There were a total of 31 companies which have been reviewed and the results for their social media networking and multimedia usage is calculated into graphs in this article.

As the graph above shows, the most popular multimedia platforms preferred by the companies reviewed were, RSS, Video and Social Media platforms.

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This article is a preliminary report on the social media tools favoured by FTSE 100 companies.

It is part of Real Fresh TV’s ongoing study on social media usage amongst the UK’s largest corporations and covers the companies I reviewed personally: 43 of the current FTSE 100.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how the information services company Experian (EXPN.L) stacked up.

………………

(more…)

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how the energy provider, Essar Energy (ESSR.L) stacked up.

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(more…)