Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

Introduction
In these times of economic uncertainty, how do you stand out in a crowded marketplace?

Your competition is increasingly your customers themselves, empowered by social media platforms like blogs, micro-blogging tools like Twitter and profiles on social networking and video sharing sites.

They are staying connected with each other for longer online, and increasingly via the mobile web using smartphones like the iPhone, creating and consuming information about products and services in a virtuous circle of digital word of mouth.

It is time to admit the inevitable.

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I’ve just installed Disqus, a neat blog comment management system on this site, joining over 4000 blogs.

Disqus is a blog comment management system that effectively turns comments on a blog into a community.

I like Disqus because the profile page provided for each commenter at Disqus.com adds an additional level of accountability to each comment, something I think surpasses its ‘threaded comments’ feature which is what initially attracted me to it.

However, as fantastic as it is, Disqus lacks something I really need:

Comment Voting

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It’s been one thing after the other back at Real Fresh HQ so I’m pleased to finally post the first proper blog post of the year. Gosh, it’s going fast, we’re in February already!

I’ve been meaning to note that the long awaited iPhone review was indeed written by Kuli, winner of our infamous iPhone giveaway back in December.

However, as you are probably aware, issues with a faulty WordPress plugin locking me out of the site just before I went on holiday meant the review could not be posted here – Kuli couldn’t log into the site either.

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Look out for the iPhone review by Kuli, winner of the first British iPhone Giveaway later on this week.

He will actually be posting it on here himself, complete with pictures, which is pretty exciting.

Look out for more news on gadget giveaways…

Photo Credit: www.intomobile.com

Hugh McLeod, the popular web 2.0 bloggerpreneur and cartoonist recently published an interesting series of posts on Social Objects.

He makes the point that for a product or service to be marketed successfully online, it must have that social element that drives people to talk about it, or talk about other people talking about it.

In other words, it must be a social object.

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Thanks so much to everyone who entered the first British iPhone giveaway.

Finally, fifteen days after the competition started, I’m pleased to announce we have a winner!

Congratulations to Kuli for winning the first British iPhone Giveaway!

I had planned to announce the winner at 9:00AM but as Sukey rightly pointed out, I need to do so earlier as people still seem to be voting even though the deadline has now passed.

Here’s how the leaderboard looked at 00:02AM GMT, Monday 19th November:

1st | Kuli | Monkey | 445 votes

2nd | Joe Akers | Peep show 424 votes

3rd | Imran | The A Team 74 votes

4th | Lunny | Lost 23 votes

5th | Mr Singh | Only Fools & Horses 4 votes

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There’s less than fifteen minutes to go before the deadline for the first British iPhone giveaway and it’s apparent that this giveaway, even with its ups and downs has gripped the imagination.

I will be writing a lengthy ‘post giveaway review’ tomorrow highlighting some interesting facts and figures from the competition.

For now, I’m updating the ‘leaderboard’ with a summary of the votes so far:

1st | Kuli | Monkey | 428 votes

2nd | Joe Akers | Peep show 404 votes

3rd | Imran | The A Team 74 votes

4th | Lunny | Lost 21 votes

5th | Mr Singh | Only Fools & Horses 4 votes

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Image courtesy of T3

Now we’re cooking…

Competition in the first British iPhone giveaway is hotting up as the deadline approaches.

In the running so far we have:

1st | Kuli | Monkey | 86 votes

2nd | Joe Akers | Peep show 65 votes

3rd | Imran | The A Team 16 votes

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Most of you will now know that today’s voting mishap has been resolved and that the deadline for the iPhone giveaway has been extended for the last time to midnight on Sunday to accommodate it.

For those unaware, my web developer inadvertently broke the voting system for a few hours this afternoon when he uploaded the changes I requested back on Tuesday (he has been having email problems), oblivious to the fact that I had already fixed the problems with voting earlier this week.

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