Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

This is how the biggest insurance group in the UK, Aviva (AV.L) measured up.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

This is how leading copper conglomerate, Antofagasta (ANTO.L) measured up.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how global engineering giant, AMEC (AMEC.L) measured up.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how the UK’s seventh largest bank, Alliance & Leicester (AL.L) measured up.

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(more…)

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how car insurance giant, Admiral Group (ADM.L) measured up.

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(more…)

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how agricultural and retail bellwether, Associated British Foods (ABF.L) measured up.

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(more…)

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how the world’s leading producer of platinum and other precious metals, Anglo American (ABF.L) measured up.

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The Guardian’s recent reports on talks between Simon Fuller (creator of Pop Idol and the Spice Girls and manager to David Beckham) and Google on a project set to “change television in much the way iTunes changed the way music is disseminated” has sparked considerable debate across the blogosphere.

Well, about time, I say.

YouTube has been quietly acquiring professional TV content in the UK with 9.4 million UK YouTube users now able to watch clips from terrestrial TV shows like The X-Factor UK and The Album Chart Show alongside BBC favourites like ‘Have I Got News For You’ and Dragons’ Den.

A recent report by web statistics firm, Nielsen Online, revealed that YouTube users in the UK spent nearly half a billion minutes on the site between September 2006 and September 2007, five times the time spent on the websites of the UK’s main 3 terrestrial broadcasters (BBC, ITV and Channel 4) combined. See our earlier coverage on the Nielsen Online report.

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Neilsen Online, the new name for services previously marketed under the Nielsen//NetRatings and Nielsen BuzzMetrics brands) has just published a report on online video consumption in the UK.

Here are the significant points (excerpted from the report which you can download here).

My comments in italics.

Almost 21 million Britons visited a TV, video or movie-related website in Sept 07 – a 28% increase in visitors since Sept 06.

The TV/Video/Movie sector online is now visited by 63% of Britons online; up from 55% in Sept 06 – a growth rate of 15%.

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Any new technology offering brings its own disruption to tried and tested methods of doing things.

Online video is no different.

The legal ramifications of a digital age in which the most basic media devices enable consumers to create perfect copies of any content they consume is testing the limits of existing copyright law.

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