Real-Life Practical Advice on Social Media for UK Marketers : Part 1
This post is part of a series of articles exploring how to use social media to solve real life marketing problems facing marketers in the UK.
Each article is a response to a real-life question posed by a delegate at my masterclass at March’s Marketing Tech: Tailor Made conference in London. You can read every article in the series by clicking on the ‘Practical social media advice‘ tag.
The Real-Life Marketing Problem
“How do I engage consumers on social media if I have a less than engaging brand (say a loan or washing powder)?”





