Revisiting BP’s Use of Social Media, 2 Years On

Posted on 28. May, 2010 by Chi-chi Ekweozor in Social Media Strategies

BP Oil Leak Image courtesy of WashingtonTimes.com
A couple of years ago I started reviewing FTSE 100 companies use of social media.

One of the companies I reviewed was the now beleaguered oil giant BP.

As I said then:

My pre-evaluation expectation of how the company will fare:
I expect BP, who have significant consumer facing operations in the UK, to have a social media-rich web presence.  Let’s see.

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Day 5 of the First British iPhone Giveaway

Posted on 09. Nov, 2007 by Chi-chi Ekweozor in Multi-Platform Content

RobertScobleGotiPhone

Photo Credit: Robert Scoble Got iPhone | bub.blicio.us

*** Breaking news ***
iPhone Giveaway entry deadline extended to 11.59AM Monday 12th November

It’s now less than 12 hours till the entry deadline for the first British iPhone giveaway and I can’t help feeling that closing the competition at 11:59AM on ‘iPhone Day UK’, over 6 hours before the iPhone goes on sale in shops is a bit of an anti-climax.

So… I’ve decided to extend the deadline by 72 hours to 11:59AM on Monday 12th November to give anyone who develops a serious case of iPhone envy over the weekend a chance to enter.

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Using Twitter, TwitBin, TweetScan and the Twitter News Network (TNN)

Posted on 06. Nov, 2007 by Chi-chi Ekweozor in Social Media Strategies

Reactee.com Twitter T-Shirt

Photo Credit: Reactee.com

So on Day 2 of our iPhone Giveaway, I’ve been exploring inner workings of the micropublishing/microblogging phenomenon that is Twitter. I’ve tried out TwitBin, the Twitter Firefox client and it’s fab. So is TweetScan, quite possibly the best Twitter Search Engine there is…

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