Revisiting BP’s Use of Social Media, 2 Years On

A couple of years ago I started reviewing FTSE 100 companies use of social media.
One of the companies I reviewed was the now beleaguered oil giant BP.
As I said then:
My pre-evaluation expectation of how the company will fare:
I expect BP, who have significant consumer facing operations in the UK, to have a social media-rich web presence. Let’s see.






