Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

As announced earlier in the week, on Wednesday evening I was thrilled to speak at an event on social networking for business organised by the fledgling Stockport Creative Industries Network.

Over the last year or so, the Creative Industries Development Service (better known as CIDS), one of Greater Manchester’s key creative industry support agencies has been working with Stockport Council to develop a networking forum for creative businesses in the borough.

Wednesday’s event, set rather fittingly amongst Stockport Art Gallery’s Life on Mars exhibition was the first in a second season of networking events designed to bring creative businesses in the area together to discuss and debate key topics and issues affecting the sector.

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Last night I had the pleasure of hearing David Greene, Marketing and Circulation Director of leading UK paper, The Independent discuss the newspaper’s digital marketing strategy and its impact on the brand.

The event, organised by Manchester’s Creative Industry Development Service (CIDS), and chaired by Danny Meaney, Managing Director of nmp Ltd, took place in Manchester’s Museum of Science & Industry and also featured a presentation by Sean Singleton, Managing Director of Skive, creative digital agency for The Independent, Gillette, McDonalds, Reebok, BP, Motorola and quite a few others.

David’s talk was highly informative and provided an insight into the effect the digital revolution is having on press and other traditional forms of media in the UK.

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