2009: The Year Social Media Becomes Big Business in the UK

Social Media Predictions UK 2009

Or so it would seem.

It’s the season for predictions.  From the BBC’s list of hotly tipped bands for 2009 to Wired’s list of tech predictions including a look at the wry miscalculations of yesteryear, this time of year it seems you can’t move for lists of predictions.

I’ll throw one into the mix for good measure.  I think that 2009 will be the year social media makes its way into the enterprise in the UK. 

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Future of Social Advertising: Music And Lots Of It

Free Music

This article is the fifth in a series of articles exploring the future of social advertising.

Click on the ‘Social Advertising’ tag to read earlier posts/articles.

The last post was about the potential pitfalls of using social media.

This is rather more lighthearted and much shorter than previous posts.

Inspired by comments made by Doug Morris, CEO of Universal Music Group in the December edition of Wired, I have turned to musing on the effects of ‘free music’ on the evolving social media landscape.

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