Real Fresh TV | Specialists in Social Commerce and Social Media Marketing

Hi, my name is Abid Ramtoola. I am keen and interested in learning about Web Design, User Interface Design and the rapid changes in technology.

My placement at Real Fresh TV includes analysing websites of FTSE 100 companies and their use of social media. I will post a review every week and share my findings with you on what I thought was good and what could possibly be changed.

Communication is very much integral and part of our culture these days, which is why I am interested in this subject area a lot. However these tools can only become effective if the website they are on is ‘user friendly’. Over time I am therefore going to evaluate not only on the usage but how social networking tools can effectively function on each site reviewed.

Social media is still relatively new because of rapid developments in Information and Communication Technologies. In each review I am therefore going to highlight the importance for companies to have these features and how it could possibly help them to improve the way they deliver their services.

Over time, this study would give me an insight on how well companies are communicating with their consumers these days. From this I will be able to deduce who does this well and which companies still need to understand the ‘digital hype’ of social networks.

I am hoping to build a knowledge base and a helpful resource of the use of social networking features over time, each delivered with a succinct analysis.

In my articles I will try to sum up all areas: both the positives and the negatives. If you want me to mention other information however, please mention this in your comments below.

My Online Portfolio

This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

This is how international private equity investor firm 3i (III.L) stacked up.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

In this article we will look at European real estate giants Hammerson Reit (HMSO.L).

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Let’s take a look at how pharmaceuticals giant GlaxoSmithKline (GSK.L) stacked up.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here is the result for the security group G4S (GFS.L).

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Let’s see how one of the world’s leading precious metal producers Fresnillo (FRES.L) fared.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:

“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how the the semiconductor intellectual property (IP) supplier, ARM (ARM.L) stacked up.

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Hi, I’m Ross Enston.

I have recently finished a research Masters in Computer Science and my interests include, Science, Technologies and new methods of Communication.

I am currently working at Real Fresh TV on an internship, researching the use of Social Media within FTSE 100 companies. Each week I will deliver a review and share my findings and suggestions.

I’m fascinated with how social networking sites have become part of our daily culture and excited with ability to link up and communicate to a vast array of people all over the world, instantly.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how Generator Rental Company Aggreko (AGK.L) stacked up.

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This article forms part of a study on social media usage amongst FTSE 100 companies.

Each company in the FTSE 100 index was reviewed on its usage of such social media tools as RSS feeds*, blogs, online video, podcasts and social media platforms like Flickr and Facebook on its main website and on occasion, on websites of well-known subsidiary companies.

*RSS feeds are a simple way of delivering fresh versions of a website’s content to online readers automatically.

According to the Guardian.co.uk Business Glossary:
“The FTSE 100 index comprises the 100 most highly capitalised blue chip companies on the London Stock Exchange, representing approximately 81% of the UK market.”

Here’s how the Gold producer, African Barrick Gold (ABG.L) stacked up.

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